Where's My Bus? A real-time tracking app to track your school bus daily.
Even More About Our Business
We are a LLC owned business
TARGET MARKET:
Parents of elementary school students and middle school students who take their kids to the bus every morning. Parents of students who need to pick up their kids from the bus stop every afternoon. Middle School and High School students who are are waiting at the bus stop every morning will have this app. The less they wait outside, the warmer and safer they will be.
DEMOGRAPHICS -
Age: Children ages 12-18; Parents ages 20-50 to use for their children ages 6-12
Gender: Male and female
Income: $0 - $50,000 yearly
Ethnicity: Caucasian
Education: Middle School - College
Occupation: Student, Part-time or Full-time job
Marital Status: Single or married
PSYCHOGRAPHICS -
Values: The safety of their children and getting to school on time
Attitudes: Parents who want their children to be safe and stay safe. Children who don't want to stand in the rain too long wating for their bus
Lifestyle: Parents who can't afford their children to miss the bus because they are working and can't drive them to school.
Opinions: Parents who think they should do whatever is best and safe for their children
Beliefs: Both students and parents who own this app believe that education is important and important not to miss. They also believe safety is a main priority.
GEOGRAPHICS -
Starting off in small towns in the New England area, then greatly expanding country-wide and world-wide